The importance of slogan in product packaging

by:Changda     2020-06-18
The slogan on the package is the silent preacher. Use text slogans to describe your brand, but they do evoke the feeling of letting your customers know the full meaning of your brand. Imagine you've never heard of Nike. Their & other; Just Do It” The slogan doesn't say Nike is a sports brand, but the words do bring a sense of inspiration, motivation and purpose. Packaging design using slogans can increase your brand awareness and make a deep impression on consumers. But what's the right way to do that? How do you know if your brand LOGO needs a slogan? Let's take a look at some tips for designing logos with or with slogans for your brand. What is a slogan? A good tin box packaging slogan or slogan makes you different from competitors, reflects your brand values, is a manifestation of corporate culture. For example: Maybelline slogan: & LDQuo; Maybe she was born with it. Maybe it's Maybelline. . Think of the slogan as a short, ambitious and fun version of the brand's mission statement. Often, your mission statement stays inside to help guide everything from marketing efforts to brand recognition. Product packaging slogans provide another way for your brand to get your customers and fans in touch with you. If you're a small brand, don't have enough space on social media or have a lot of money to spend on marketing campaigns, a slogan is an ideal way to take advantage of additional communication. For example, a small nonprofit, medical or educational organization may not be able to reach a large audience with their message. Adding slogans helps them pre-state their mission, so potential supporters and customers can immediately understand their purpose.
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